Why Bad Bunny's Super Bowl Halftime Show Is Trending Again — Nine Months Later

Bad Bunny's halftime show happened nine months ago — February 8, 2026, at Levi's Stadium in Santa Clara — yet the search phrase is spiking again this week. Three separate stories collided: the NFL named the next halftime headliner, a viral rumor about the artist was debunked, and his show quietly broke one more record.

Why it is back in the headlines

On October 26, during a Monday Night Football broadcast, the NFL, Apple Music and Roc Nation announced that Jay-Z will headline the Super Bowl LXI halftime show on February 14, 2027, at SoFi Stadium in Inglewood. Every next-headliner announcement sends people back to the last one — and the last one is a high bar: the NFL says Bad Bunny was the most-watched halftime performer in its history, with Roc Nation claiming over four billion views across TV and social platforms within 24 hours. Separately, a viral post claimed the artist was aboard a private jet that crashed in Florida on November 1. Fact-checkers debunked it — all nine victims were identified, and he was not among them — but the rumor alone pushed his name back up the trends.

The show the next one will be measured against

The first solo Spanish-language headliner in the show's history drew over 2,300 complaints to the FCC — which reviewed them and concluded the performance broke no rules — and then won seven Creative Arts Emmy Awards in September, the most ever for a halftime show. That combination of controversy and acclaim is exactly why the comparison with Jay-Z's upcoming set writes itself.

What is on sale meanwhile

Bad Bunny has no dates on sale this week — if a new tour is announced, listings will appear on the Bad Bunny artist page. The two stadiums in this story, meanwhile, are busy. The SoFi Stadium calendar ahead of its Super Bowl has The R&B Tour with Usher and Chris Brown on November 15–16 plus Rams and Chargers home games, including Rams vs. Packers on November 25 and Rams vs. Chiefs on December 3 — and the wider Los Angeles live calendar runs far deeper. Up north, the Levi's Stadium calendar is 49ers season: Raiders on November 8 and Seahawks on November 29.